Singaporean iPad Magician Performing for Melbourne Victory Football Club

One of the true joys of being a Singaporean performing internationally is that I am able to represent my country and showcase a slice of what Singaporeans can do. I was invited to Melbourne Victory Football Club (home of Keisuke Honda) to do a showcase of my magic at their business luncheon.

It is really not often you get a true blue Singaporean specially invited to perform for a club like this. I was in fact very nervous when I received the confirmation.

I took the time to prepare and crafted something unique for them. Above, you can see a picture of me with the President of the Club Anthony Di Pietro.

It is a joy and privilege to showcase a piece of Singapore in Melbourne. The great news also is that I got a second round of bookings in June. Will be back Melbourne!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. Though he did not get to meet Keisuke Honda, he was soaked in the love of MVFC.

Got a story to tell? Contact him at alexander@ipadmagician.org

Singapore Tourism Board: Telling the Singapore Story in Australia (Singapore Social)

One of the greatest project I undertook this year (though it is really early in the year), is with Singapore Tourism Board.

The idea was to craft a routine with the iPad to curate and give a taste of what Singapore is to the Australians in Sydney and Melbourne.

There were a few things that was uniquely Singapore, the food, the night life and our outstanding cocktail bar scene.

I wrecked my brains and stretched my imagination to come out with a cogent story and routine with the iPad. I was delighted to be confirmed and given a chance to fly to Sydney and Melbourne for the first time (I know it is hard to believe that I have never step foot on Australian soil before!)

We traveled to a bar in Sydney located in the Shelbourne Hotel. It was a delight to see motifs of Singapore in a foreign place.

I engaged the guests who signed up for a cocktail and food pairing course by winner of Master Chef Australia Sashi Cheliah (who is a Singaporean based in Australia).

In the picture above, I do some magic with one of his creations, the spicy pork belly and the chili crab sliders.

I also crafted a piece featuring cocktails from 2 of the World’s Best Bars which are located in Singapore, Native and Operation Dagger. It was a pleasure working with fellow craftsmen dedicated to their craft.

Amongst other things, I also did some of my iPad Magic to warm up the guests. It was a real treat for me to perform for the Australians who reacted wildly to the magic.

We then flew to Melbourne to perform at the Albion. This was where I got to meet Aussie footballer Danes Swan.

He thoroughly enjoyed the magic, so much so that he posted a video of me performing my magic on his Instagram, getting raving comments of my wizardry!

View this post on Instagram

Just got mindfucked by @alexander_yuen . Very impressive. @thealbionrooftop

A post shared by Dane (@danes84) on Feb 23, 2019 at 10:58pm PST

The atmosphere in the Albion was more relaxed and less formal. The guests were ready to experience Singapore and have fun. I had so much fun sharing my magic with them!

For a first timer in Australia, I thoroughly enjoyed myself. Even more so when I get to share with the audiences a piece of Singapore. This made me feel proud as a true blue Singaporean. This is something that I will always cherish.

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is known for his storytelling and magic, allowing him to not just capture the eyes of the audience, but also their hearts. Though it was his first time in Australia, he is already in love with their seafood and wine.

Got a story to tell? Contact him at alexander@ipadmagician.org

iPad Magic Entertainment: ATAC (Australian Travel Agents Co-operative)

Some time back, I did a wonderful event for ATAC (Australian Travel Agents Co-operative). It was a dinner held in Gardens by the Bay and the restaurant housed the delightful travel agents from Australia.

For this engagement, I was asked to interact and engage the guests with my iPad Magic. They also wanted me to make a small gift appear at the end of the performance.

I had so much fun bantering and interacting with the guests through my iPad Magic. It is a pleasure to be able to bring smiles and laughter to these guests from Australia.

Thank you very much for having me! It was a joy performing at this Australian Conference!

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Alexander Y. is Asia’s Top iPad Magician, who has been invited performing in several countries such as Hong Kong, Saudi Arabia, India. He is often sought after by clients who wants their brand stories to be told in a fun, engaging and memorable way.

Got a story to tell? Contact him at alexander@ipadmagician.org

International iPad Magician Wows Crowd at Hong Kong Fintech Challenge

This week, I was invited to showcase my brand of interactive and creative iPad magic for the people of Hong Kong during Fintech Challenge. This event was organised by Citi and PWC, both companies of which are highly renowned throughout the international business community. The event is aimed at exploring possible disruptive Fintech apps. I was very pleased to be invited to this event; the magic that I was about to perform is not your run-of-the-mill close-up magic. I intend to show them what a brilliant piece of entertainment customised iPad magic is

iPad magic is different from traditional magic in many ways! Digital magic has a slant towards innovation and creativity. These concepts align themselves very much to the themes and mottoes of top companies around the world. Thus, iPad magic, when presented with great flair and dexterity, would appeal greatly to this group of intellectual business intelligentsia.

The magic that I showcased was customised to suit the theme of Fintech Challenge – Instant online shopping. I wanted to bring out and accentuate the possibilities and convenience on how online shopping can benefit the general population. iPad magic is able to do just that. Imagine being able to produce anything that you desire on the screen of your digital tablet and pull it right out with just your fingertips, would not that be convenient?!

I had a great time performing for the crowd at Fintech Challenge in Hong Kong and so did they. Hopefully, I will have another opportunity of providing luxurious and sleek digital magic for their events in the future!

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Alexander Y. is Asia’s Top iPad Magician, who has experience performing in several countries such as Hong Kong, Saudi Arabia, India! He is often sought after by technological companies to do their launches due to his skill in combining technology with magic.

For any enquiries, do contact him at alexander@ipadmagician.org

"The Key is Right Here" : Showcasing the 4 Pillars of Sky Premium (an iPad Magic Launch)

A challenge that most marketeers face is that they run out of ideas to showcase a non-tangible product. For example, how do you showcase security? (See here!) How do you showcase a concierge service (read below!)

When I was consulted to design a sequence for Sky Premium, I too had some difficulties in trying to bring forth the ideas to life. Hence instead of focusing on what the company can do, I focused more on what their clients will experience. 

The four pillars of their services pertains to:

1. Travel
2. Wine and Dine
3. Shopping
4. Wellness

With this in mind, I brainstormed activities that are most associated with these pillars. Next I thought about the type of magic that would be most appropriate for this. 

A specific request the client wanted was to connect my act to the next segment where the emcee would talk about the "Key" to "The Good Life". Bearing that in mind, I had to end with that tagline so that my act can segway seamlessly into the next. 

Enjoy the good life and check out the end result below!

Living the Good Life,

Alexander Y (Asia's Top iPad Magician)

Want to showcase your intangible services?

Hit me up: alexander@ipadmagician.org

Lancome Client Appreciate Event: iPad Magician

It might be kind of weird to have a male illusionist in a female-centric event, right?

Actually, not really.

I was booked by L'Oreal, Lancome, to perform and entertain their top clients. This was in event held at the very elegant Paragon Atrium.

The demographic of the guests were high end users of their products, they wanted to be sure that they were in the best hands in terms of entertainment. 

For this engagement, I specially designed an app to first showcase the features of their star product, the Genifique, and to make it appear from their online website.

It is pretty cool, and it looks something like this.

via GIPHY

I got really good feedback from the client and the guests from the event. And the best part is, not only they experience the magic of the products via my iPad, they will also feel the magic on their skin ;)

Signing off, 

Alexander Y (Singapore iPad Magic)

For Customized content and bookings, please contact me @ alexander@ipadmagician.org